Riku Vassinen as chief executive officer
Published in Adweek
After ten years at the helm of creative companies outside Finland, Riku Vassinen will now assume the post of CEO at hasan & partners. Vassinen has previously been in charge of Ogilvy’s operations in Africa and led strategic and digital change at R/GA and JWT in Singapore, for example.
“As an agency, hasan & partners has always enjoyed a strong identity, and this identity is what I want to develop and intensify jointly with the team. Hasan & partners has always been internationally oriented in terms of its customers as well as its employees, and it is a frontrunner in Finland and other Nordic countries in this respect. The diversity of teams and perspectives is key to achieving superior results. I’m returning to Finland as if to a new country, my eyes open, without expectations, but with great enthusiasm,” says Vassinen.
Vassinen will begin his new role at hasan & partners in April.