hasan & partners named in World’s Leading Independent Agency
It seems that thenetworkone and hasan & partners have more in common than a lack of capital letters in their names; both have a tenacious ability to recognise creativity and innovation when they see it. Where hasan & partners sees it in current and future employees, thenetworkone sees it in hasan & partners. For the third year running, we’ve been named one of the World’s Leading Independent Agencies.
President of thenetworkone, Julian Boulding commented: ”The 2017 edition recognises another year of insurmountable innovation in the creative space from our top 12 agencies of choice. hasan & partners continues to pave the way for Nordic creativity, earning its place in our selection.”
CEO and ECD of hasan & partners Group, Eka Ruola commented: ”It’s a great honour to be named as a WLIA three years running, especially as the Nordics and other parts of the world grow in strength and competitive edge.
”hasan & partners has been through 26 years of turbulent weather. One minute the industry sends us beams of sunshine that can quickly turn into a blistering heatwave and the next we’re thrown around at 2am by stormy waves of torrential rain that revert suddenly back to a serene lake setting in the Alps. But it’s our unique way of adapting to change that keeps us afloat.
”The transition from print to digital to robots and AI is not always as smooth as it appears. This year we’ve continued to adapt our ‘one-team’ approach to every campaign strategy, taken on new challenges and harnessed emerging technology in our work.
”We cater for all our clients in a unique fashion by identifying what they need, which differs monumentally from business to business. We’ve seen a spike in the multi-channel approach, offline and online, and when it comes to the power of an idea – it’s still there, just have a look at the online film made for Plan International Finland Makeup tutorial. It hurts, but it’s brilliant.”